Sporty Strengthens Its Position Through Acquisition of ProGym

The acquisition strengthens Sporty’s presence in Nordmøre and underscores the company’s ambition to provide high-quality fitness offerings to even more Norwegians.

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ProGym’s five centers at Molde, Elnesvågen, Eide, Kårvåg, and Hustad, will now be integrated under the Sporty brand. The acquisition provides Sporty’s members with access to a broader range of training opportunities, while ProGym’s existing members will benefit from Sporty’s nationwide network.

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“We are thrilled to welcome ProGym’s members and employees to Sporty. This acquisition is an important step in our strategy to grow while maintaining our strong local commitment. We look forward to further developing the offerings at these centers and creating even more training joy for our members,” says Trygve Hagen, CEO of Sporty.

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The seller of ProGym, Bjørn Arild Gaupstad, expresses satisfaction with the agreement:
“Sporty is a company with a solid value foundation and a clear vision for the future. I am confident that our members and employees will be well taken care of, and that the centers will thrive under Sporty’s leadership.”

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